The latest about the Phoenix commercial real estate market

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Just heard from Lee and Associates regarding the Phoenix commercial real estate market and the industrial market is on fire. While the office market continues to try to find its footing. Seems to be the case in may markets across the U.S.

Written by The Rofo Team

November 9th, 2022 at 9:15 pm

Posted in General

Executive suite coworking office space photos

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Written by The Rofo Team

November 9th, 2022 at 10:29 am

Posted in General

Covid 19 and Commercial Real Estate in Michigan

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Since the outbreak of the coronavirus in the US, the commercial real estate needs of US businesses have been evolving. The obvious trends are that companies are downsizing office spaces or shuttering retail locations. This makes sense with employees working from home and students studying online. Markets are seeing shifts in the way businesses and local consumers are interacting (or not) with local real estate. is a commercial real estate marketplace for businesses who are searching for office space, a retail location, or warehouse space.

Starting this week, we will begin publishing notable small business leasing and demand trends and anecdotes we are witnessing on It is not all doom and gloom. In fact, our active monthly users (companies searching for real estate) are now higher than the months leading up to the realization of the pandemic.

For the month of October in Michigan, we have seen an uptick in leasing demand in Grand Haven, Bay City, Saline, Plymouth, and Ann Arbor.

This demand is coming from local retailers, financial services firms, marketers, consultants and manufacturers. These are companies that are seeking new locations driven by changes related and unrelated to Covid 19.

If you are interested in getting more information about our data please contact Rofo. And if you are a Michigan business looking for a new location you may post your real estate requirements on Rofo to see what your options are.

Written by The Rofo Team

October 20th, 2020 at 10:59 am

Finding Manhattan Office Space for a Law Firm or Hedge Fund

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The task of finding the right commercial real estate in New York City is both complicated and critical. There are many requirements you are trying to satisfy: partnering with a reputable landlord, finding the right location based on your neighborhood criteria for amenities and commuting, finding the right price, finding a flexible lease for future growth or contraction, and finding the right office rent structure.

Rofo is uniquely positioned to assist with your search. Not only do we highlight available commercial real estate listings but we also provide a platform to connect with the best tenant rep brokers in your area. Rofo is not a brokerage firm – but we partner with the best firms to help you secure the best space with the best terms.

One of our Manhattan tenant rep broker brokers is Megan Keenan. Megan specializes is representing law firms and hedge funds in finding office space in New York City. Here are a couple of Megan’s recent success stories:

Law Firm Relocation

A national law firm, had a lease expiring in a midtown Manhattan trophy office building. The building was acquired and the new ownership raised prices. How could the client narrow down a list of relocation options that work best for their firm?

Megan was engaged to provide strategic direction and formulate possibilities. Several alternatives were identified and analyzed which the law firm would not have otherwise considered. The law firm ended up relocating to downtown into a building that Megan identified. This building had a just lost a key anchor tenant and Megan used this as leverage to negotiate a below market deal for the firm. In addition, Megan educated them about the Lower Manhattan Tax Incentive Program which created additional substantial savings.

An analysis of the original proposal from the Landlord against the four subsequent counteroffers negotiated by Megan show the law firm saving a staggering $1,811,130 over the lease term. In addition, the law firm was the beneficiary of extensive lease options providing them the flexibility they needed to operate the firm well into the future.

Hedge Fund Start-Up

A start-up hedge fund founded by well recognized industry leaders needed to find permanent space that allowed privacy to meet investors demand. How could they find space that didn’t require a year of security given the fact they were a start-up? In addition, the firm needed a space already built out to meet their needs given their launch date was six weeks away.

Megan was engaged to provide strategic direction and formulate possibilities. Megan identified a building where the Landlord had just spent quite a bit of money to market his building toward private equity and boutique financial users including: adopting a golf simulator area, a backup power generator, a lavish outdoor terrace, and a state of the art gym complete with massage rooms. Megan leveraged the reputation of the founders and educated the Landlord about the hedge fund. She was able to articulate that they were not a global macro fund placing directional bets but a high yield credit fund.

Megan was able to get the security deposit negotiated down to five months which is unheard of for a company with no financials. The hedge fund was able to walk into a brand new pre-built unit that met their needs perfectly at a well negotiated price including five months of free rent.

Contact Megan to get a shortlist of New York City office spaces for your firm.

Written by The Rofo Team

November 1st, 2018 at 9:29 am

Posted in General

Rofo partners with SharpLaunch

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We are pleased to announce that Rofo has implemented a partnership with SharpLaunch. SharpLaunch is an all-in-one marketing platform for commercial real estate owners, brokers, and asset managers.

The partnership with SharpLaunch expands the marketing reach of SharpLaunch customers. Specifically, property listings that are hosted on SharpLaunch property websites, are now seamlessly integrated with Rofo’s ever-expanding commercial real estate property database via an automated data feed.

The SharpLaunch suite of products have gained traction with many top real estate companies in the United States – offering a turnkey solution for marketing, document sharing, lead management, etc. Rofo is very excited to further extend the marketing and lead generation reach of SharpLaunch and their growing roster of customers.

Written by The Rofo Team

June 7th, 2017 at 9:39 am

Posted in General

San Francisco commercial real estate market isn’t slowing down

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This is a guest blog post from Eli Ceryak with Cushman & Wakefield.

San Francisco had another banner year in 2015. Office rents pushed up to an all-time high of $70.31 per square foot per year (Class A) and vacancy fell to 5.9%.

With 2016 well underway, there’s a free-flowing debate on where this market is headed. Will the market continue its long expansion? Is a day of reckoning coming? There are mixed signals, and here are 3 things we’ll be watching to inform our decision-making:

Sublease space: We think sublease space could be the leading indicator of a turning market. Several prominent companies have put large blocks of sublease on the market recently, including Salesforce, Twitter, Charles Schwab and Dropbox. However, most sublease space has leased quickly after hitting the market. Dropbox put 200,000sf on the market in advance of their relocation to a new headquarters, and quickly struck deals with Lyft for 100,000sf and Stripe for another 100,000sf. Salesforce also quickly found subtenants in a similar scenario last year. Sublease space represented 16.3% of the total vacancy at the end of the year (i.e. roughly 1/6 of the available space was sublease space, not direct space from landlords), which is higher than average but lower than the previous two quarters.

In short, demand continues to outstrip supply, and thus far the sublease space has served as a much needed relief valve. However, if companies like Salesforce, LinkedIn or Twitter shed significant space, that could swing the pendulum away from landlords.

New Construction: Office development in San Francisco has literally been a field of dreams: build it and tenants will come, likely with a heavy dose of pre-leasing . There is 2.4 million square feet of new construction slated for completion this year, which will increase the total supply in San Francisco by over 3% to 78 million square feet. Two million of that 2.4 million square feet has already been leased. Large prelease deals include LinkedIn‘s lease for 452,000sf at 222 Second; Salesforce’s 440,000sf lease at 350 Mission; and Dropbox’s lease for 300,000sf at 333 & 345 Brannan. 181 Fremont is the only building slated for completion in 2016 that significantly affects availability, with 413,000sf available at the end of the year. Starting in 2017, there are bigger blocks: Salesforce Tower (700,000sf available, roughly half the building), 350 Bush (370,000sf, and a rare north financial district development), the Exchange in Mission Bay (680,000sf) and Park Tower (750,000sf, slated for completion in early 2018). The pace of pre-leasing in these 5 buildings will be a significant barometer of where the market is headed and could heavily impact rents (positively or negatively) as a result.

Valuations & Exits: Many of San Francisco’s bellwether public companies have shed significant value over the past year. Salesforce is a notable exception, and standout, among major San Francisco tech companies with a 16.77% stock price appreciation over the past year and a $6.53 billion increase in market capitalization during that time. However, Twitter’s stock price has decreased by 55% in the last year leading to a $14.9 billion decrease in market capitalization. Other companies hit by declining shares are Fitbit (44% stock decline, $2.7 billion decrease in market value since their June 2015 IPO), Yelp (62.3% price decline in the past 12 months, $2.7 billion in lost market value), LinkedIn (11.6% price decline, $3.54 billion decrease), Lending Club (62.5% stock decrease, $4.8 billion decrease in market value) and Square (33% stock decline, $1.39 billion decrease in market value since their November IPO).

The challenge with the declining values is twofold. First, it could lead to those companies shedding jobs and real estate as they try to streamline operations and keep shareholders happy. Second, it could freeze the exit opportunities for the Uber’s, Airbnb’s, Pinterest’s, Stripe’s and Dropbox’s of the world, and the hundreds of other local start-ups that have similar aspirations. The Wall Street Journal just highlighted the fact that in January there were no I.P.O’s in the U.S., the first month that had happened since September 2011. We’ll be watching the public markets, private investment and M&A activity closely to see how it all plays out.

Written by The Rofo Team

February 3rd, 2016 at 11:16 am

Posted in General

New Layout for MyRofo and Property Search

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We’ve cleaned up the MyRofo account area to simplify the navigation and make it easier to access data and information.

MyRofo is now split into 4 key areas with a 5th section called ‘company tools’ due out in about a week. We also simplified the nav by eliminating the horizontal navigation and organizing by function in the left column.


This is where you manage subscriptions, your profile information, your company profile (if you have permissions), email and alert settings for leads, and messages sent and received on Rofo.


This the area where you can manage all active data and posts on Rofo including property listings, leads received, projects you’ve completed ( this can be news, recent tours, completed client engagements), and any active commercial real estate requirements that you are working on and want to publish for possible solutions.


This include an Active Tenant Search where you can identify active deals in the market and connect. And we’re also now introducing Property Search. This is a professional grade listing and building search function that presents results in a no nonsense grid-like format. It organizes results with basic property data and shows key contacts for those listings. It’s less of a consumer facing search (no maps and basic UI) making it really efficient for someone in the real estate field. This search function is a clone of a Rofo admin tool that a client saw and wanted access to it. One powerful/convenient farrier is the key word search. Now you can quickly search by company, agent, listing ID, etc.

Other Marketing Tools:

This is a tool box where we’ll be adding a lot of great features in addition to the existing widgets and third party app integration.

Company Tools:

This section is on the way within the week. It’s enterprise grade functionality for companies large and small. Great for a marketer, manager or research professional. Initial tools include team/user management, user permissions, listings import and export, lead management and routing. We’re very excited to role this out after having in beta with a few customers. Think enterprise CRM meets listing management system. We’ll publish full details when it’s live.

Thanks and happy leasing.

Written by The Rofo Team

February 10th, 2014 at 8:13 am

Posted in General

Rofo Welcomes Boxer Property

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We’re pleased to be working with Boxer Property. Boxer is a forward thinking commercial real estate property owner that offers office space solutions for all sizes of companies. They were early to recognize the role the web would play in commercial real estate and have built some impressive systems to support it. Welcome to Boxer and their 1800+ property listings.


Written by The Rofo Team

October 30th, 2013 at 3:22 pm

Posted in General

New Product Feature: Renew your property listings with one click

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Today we added a new feature on Rofo that helps you keep your listings at the top of search results and maximize exposure. All with the simple click of a button.

Rofo search results are organized by the date the listings were added or updated. The freshest listing content always appears first.

With the addition of the “renew” button (highlighted below) you can now click and have your listings appear on top. This occur at the building level so that all of your suites available in that building will be renewed.

There are no limits on how often you can renew. So come back often and keep your listings on top.

renew listings on rofo

Written by The Rofo Team

October 30th, 2013 at 1:01 pm

Office and warehouse leasing options in Fremont

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We’re highlighting this company because they’re innovative and responding to a need in the commercial real estate market.

Work Space Fremont is a commercial landlord in Fremont. What makes them innovative is their approach toward short term (monthly) leases and delivering an office space and warehouse solution that is needed in the market.

In the past we’ve discussed the idea of buildings with monthly leases that result in long term and long lasting tenant relationships.

Workspace Fremont is a great example of how it can work.

Written by The Rofo Team

September 24th, 2013 at 3:07 pm

Posted in General